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【陳雍仁╱綜合報導】NBA上季開季前，火箭祭出「A New Age(新世代)」宣傳主軸，狂打台裔之星林書豪與「大鬍子」哈登(James Harden)，但今年季外，火箭大手筆網羅「魔獸」霍華(Dwight Howard)，與哈登合組「魔登連線」，火箭的宣傳策略改以霍華、哈登與休士頓的第1個英文字母「H」發想，下季口號改為「H-Town(H城鎮)」。
林書豪地位逐漸下滑
火箭新球季的廣告看板日前也在休士頓亮相，大大的「H-Town」居中，左、右兩側分別擺上哈登與霍華的側臉，展現火箭與所在地休士頓對哈登與霍華的期待，也突顯兩人在火箭的指標球星地位。
只是有網友好奇問：「林書豪與帕森斯(Chandler Parsons)呢？」回想上個球季，林書豪挾「林來瘋(Linsanity)」加盟火箭，成為火箭活招牌，以他為首的「A New Age」廣告看板在休士頓隨處可見。
可惜隨著上季哈登的強勢演出及下季「魔獸」加盟，林書豪在火箭地位逐漸下滑，今年季外交易傳聞不斷，最近傳出火箭又打算將林書豪重新上架兜售，且自由球員老將控衛汀斯利(Jamaal Tinsley)昨又自爆，火箭、小牛、山貓及太陽是他可能的加盟球隊，林書豪在火箭的危機還未解除。
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